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HBO to launch web-only service in Argentina, Brazil

Thursday 3 March 2016 | 09:04 CET | News
HBO is planning to launch a standalone video streaming service in Argentina and Brazil later this year, reports Bloomberg, citing HBO CEO Richard Plepler. The web-only service would be a way of reaching cord-cutting viewers in the Latin American countries. "You're just adding to the opportunity for the consumer to have a way to get HBO," said Plepler, who went on to add that "when we looked at Brazil we saw a huge opportunity there, a huge opportunity with our current partners there. Same in Argentina." Brazil is currently HBO's biggest Latin American market, tapping into the 30 million

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Categories: Broadcast & Satellite / Internet
Companies: HBO
Countries: Argentina / Brazil
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