IAB calls on Dutch Parliament to reject cookie amendment

Tuesday 21 June 2011 | 12:18 CET | News
The Interactive Advertising Bureau (IAB)of Europe and the Netherlands are both calling on Dutch Parliament to support the government's proposal for the use of storing technology, including cookies, and to reject proposals brought forth by the Dutch opposition. The IAB explained that the amendment proposed by the Independent Party D66 would request 'explicit consent' for storing such technologies, possibly requiring users to actively confirm each time a cookie is placed on their computer. "This would slow down access to websites, whilst giving no real benefit to users in terms of their

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Categories: Internet
Companies: Interactive Advertising Bureau
Countries: Netherlands
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