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Mediaset revives pan-European broadcasting plan

Thursday 28 June 2018 | 09:30 CET | News
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Italian broadcaster Mediaset has revived its plan to create a pan-European broadcasting platform to compete with rivals such as France's Vivendi and new OTT players such as Netflix, reports Reuters, citing the company's chairman Fedele Confalonieri. "A group like ours, strongly anchored to the Italian and Spanish markets, needs to look at a perspective of international growth … in Europe," said Confalonieri at Mediaset's annual shareholder meeting. He added that setting up a pan-European player was "seen as something non-realistic" until recently.

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Categories: Broadcast & Satellite
Companies: Mediaset / Netflix / Sky Italia / Telecom Italia / Vivendi
Countries: Italy
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