Mexico topped 20 million pay-TV subs in 2016

Thursday 18 May 2017 | 11:31 CET | News

The Mexican pay-TV market increased a further 10 percent year on year in 2016 to reach a total of 20.1 million subscribers, according to the latest quarterly report from communications regulator IFT. The average pay-TV penetration rate rose another 4 percent to 60 percent of Mexican households at the end of the fourth quarter of 2016, with states such as Quintana Roo, Queretaro, Nuevo Leon, Baja California and Baja California Sur all recording rates in excess of 70 percent.

Grupo Televisa continued to dominate the market, accounting for 61.2 percent of subscriptions at the end of December, followed by Dish-MVS with 16.7 percent and Megacable-MCM with 14.6 percent. Mexico recently overtook Brazil to become Latin America’s largest pay-TV market, with another recent report predicting that the country will account for 30 percent of the region’s 83.5 million pay-TV subs by 2022, with Brazil taking a quarter of the total.

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