Mobile phones in Brazil have average life cycle of 3 years

Sunday 9 February 2014 | 22:10 CET | News
The mobile phone has the shortest lifespan of any device in Brazil at an average of three years, with hardly any exceeding five years, according to a survey by the Brazilian Institute for Consumer Defence (IDEC) and Market Analysis, reports Teletime. The survey of 806 people in nine Brazilian capitals found that 54 percent of Brazilians change their mobile phone in less than three years. The reason for this, says Idec, is in large part planned obsolescence, when manufacturers deliberately produce products of low durability to force users to switch to newer versions.

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Categories: Mobile & Wireless
Countries: Brazil
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