Mobistar starts roll-out of Orange branding

Friday 6 May 2016 | 10:50 CET | News
Shareholders of Belgian operator Mobistar have approved the change in the company's name to Orange. The switch to the Orange brand is already underway at its operations, with the rebranding of shops and the launch of a new website 08 May. A media campaign will start on 10 May. French operator Orange is the majority shareholder of Mobistar. The change in branding was first announced in February, as part of Mobistar's strategy to develop into a provider of converged, fixed-mobile services.

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Categories: General
Companies: Mobistar / Orange
Countries: Belgium
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