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NENT creates new role to make sports a major part of geographic expansion

Monday 3 August 2020 | 12:47 CET | News
Nordic Entertainment Group (NENT) has announced the appointment of Peter Norrelund as EVP and head of Expansion & Sport with effect from 01 August. Norrelund will be responsible for the company's sports rights portfolio and for expanding NENT's Viaplay streaming service to specific markets where sports will play a key role. Kim Mikkelsen will continue as NENT Group SVP and Head of Sport and will report to Norreland.

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Categories: Broadcast & Satellite / Internet
Companies: Modern Times Group / Nordic Entertainment
Countries: Europe / Scandinavia
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