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Broadband

Nordic region leads Europe in sVOD subscribers

Thursday 9 March 2017 | 16:11 CET | News
The Nordic region is top for sVOD subscribers in Europe, according to Dataxis research. Finland, Denmark, Norway and Sweden represented together almost 20 percent of all sVOD subscriptions in Europe at Q4 2016. The number of sVOD subscriptions in Nordic region was approximately the same as the number of subscriptions in Germany and Italy. This is partly explained by the fact that households of this region often subscribe to more than one SVOD offer, and that the churn rate is low, the market researcher said. Higher prices also mean ARPU for each sVOD offer in Nordic is higher than in the rest

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Categories: Internet
Companies: Amazon / HBO / Netflix
Countries: Scandinavia
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