Operators should not surrender to OTT comm providers - study

Tuesday 11 September 2012 | 06:27 CET | News
Mobile operators can minimise the risk from over-the-top communication providers such as WhatsApp, Kakao, and Skype by evolving their communication platforms, reassessing pricing approaches, and developing mutually beneficial agreements with communication brands, according to a new study by Strategy Analytics. Operators' communication services are under increasing threat from over-the-top (OTT) communication providers such as WhatsApp, Kik, Kakao, Fring and Skype, as users engage alternative platforms to address their need for communications. As the expansion of communications platforms from

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Categories: Mobile & Wireless
Companies: Fring / Google / Skype / Strategy Analytics / WhatsApp
Countries: World
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