Over 57 percent of Dutch companies use social media, blogs and internet forums to attract clients, according to a survey by Regus. This is up from 48 percent in 2010. Over 60 percent are also using social media to provider customer service and support. Furthermore, 80 percent said social media is essential to a successful marketing strategy. However, 56 percent feel there needs to be a balance between social and traditional media, and marketing campaigns cannot work without using a combination of both tradi
