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Wireless

Phone House Netherlands rolls out new store concept

Thursday 1 September 2016 | 16:18 CET | News
The Phone House Netherlands announced plans to update its shop concept. By October the first 20 outlets will be updated, according to the marketing agency handling the refresh. The five existing formats have been replaced by one new concept, which is also expected to reduce costs. The Phone House has in total around 150 outlets in the Netherlands. It's controlled by Relevant Holdings since 2015, which acquired 83 percent of the chain from Dixons Carphone, which still holds 17 percent. Since the takeover, the chain has shrunk from around 200 stores.

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Categories: Mobile & Wireless
Companies: The Phone House
Countries: Netherlands
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