Pinterest launches integrated campaign with Channel 4

Wednesday 18 May 2016 | 11:13 CET | News
UK broadcaster Channel 4 has announced an integrated campaign with Pinterest, created and negotiated by Mediacom. This will see contextual ads for the platform appear around a range of Channel 4 programmes. The first ads will air around Eating Well with Hemsley + Hemsley on 16 May at 8.10pm. Pinterest's ads will air around a range of targeted Channel 4 programming over the next seven months. They will be replicated on All 4, appearing across food and fashion programming available to watch on Channel 4's digital platform.

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Categories: Broadcast & Satellite
Companies: Channel 4
Countries: United Kingdom
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