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Wireless

Proximus ends sponsored data trial for mobile apps

Friday 19 January 2018 | 20:54 CET | News
Update: 23 January 2018 | 10:12 CET
Proximus will stop its sponsored data service, which lets mobile customers use certain applications without using up their data. Proximus started a pilot three years ago for sponsored mobile data. About 50,000 private customers were allowed to make unlimited use of apps such as Facebook, Messenger, Waze and NMBS, news sites and banks without data charges. With the pilot project, the operator wanted to investigate whether sponsored mobile internet use encourages customers to install more apps and so surf more.

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[23/01/2018 10:12 - Update: Recasts, updates with Proximus comment.]


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Categories: Mobile & Wireless
Companies: BIPT / Proximus
Countries: Belgium
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