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RTL Interactive signs marketing pact with FC St Pauli

Thursday 1 October 2015 | 15:19 CET | News
Media group RTL Germany and Hamburg football club FC St Pauli announced that it will enter a partnership. The agreement is initially fixed for one year. In collaboration with UFA Sports, the marketing partner of the club, RTL Interactive will develop innovative licence products. FC St Pauli will then decide which products it will commission. The club is number four in a brand ranking among all 36 Bundesliga clubs, according to a recent study by the Technical University of Braunschweig.

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Categories: Broadcast & Satellite
Companies: RTL
Countries: Germany
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