Safaricom plans e-commerce marketplace called Masoko

Tuesday 8 August 2017 | 10:04 CET | News
Safaricom of Kenya plans to introduce an e-commerce platform within eight months, targeting formal retail and informal online trading, Bloomberg reported. Known as Masoko, which is Swahili for 'markets', it will offer products ranging from electronics to beverages and cosmetics, and provide a tool for people currently buying and selling goods on social media platforms such as Facebook, Director of Enterprise Business Rita Okuthe said.

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Categories: Internet
Companies: Jumia / Naspers / OLX / Safaricom
Countries: Kenya
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