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General

SFR announces convergence strategy, new media services

Thursday 28 April 2016 | 10:18 CET | News
Following the announcement of its planned acquisition of parent company Altice's media and advertising assets, SFR said it will become a truly convergent telecom operator, content publisher and ad media company. New programming, some of which was launched on 27 April, is organised around five major themes: press, sports, news, TV and fixed/mobile communication services. SFR Presse and SFR Family are both available now. New fixed and mobile tariffs including the other three services will be announced in June. "The birth of a new SFR" was announced by SFR CEO Michel Combes and Altice COO Alain

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Categories: Broadcast & Satellite / General
Companies: Altice Europe / SFR
Countries: France
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