Small screens push TV content strategy innovation – study

Wednesday 5 April 2017 | 09:12 CET | News
New TV practices and content are emerging globally to meet the needs of younger audiences on internet screens (computers, smartphones and tablets), according to a study published by Eurodata TV Worldwide, the audience measurement specialist created by Mediametrie. The study found that, with the exception of South America, live TV consumption decreased globally by a small percentage compared to 2015, averaging at 3 hours per day in 2016. Broadcasters have invested in new formats to attract younger viewers on internet screens. In France, a new TF1 app enabled viewers to turn into a coach for

Thank you for visiting Telecompaper

Sign up below to get access to the rest of this article and all the telecom news you need.

  • Register free and gain access to even more articles from Telecompaper. Register here
  • Subscribe and get unlimited access to Telecompaper’s full coverage, with a customised choice of news, commentary, research and alerts.


Already registered?

Categories: Broadcast & Satellite / Internet
Countries: World
::: add a comment

Add comment

Please login or register to leave a comment.

We welcome comments that add value to the discussion. We attempt to block comments that use offensive language or appear to be spam, and our editors frequently review the comments to ensure they are appropriate. If you see a comment that you believe is inappropriate to the discussion, you can bring it to our attention by using the report abuse links. As the comments are written and submitted by visitors of the Telecompaper website, they in no way represent the opinion of Telecompaper.


Over half of daily users surf on multiple screens in France

Published 06 Apr 2017 14:50 CET | France
Among French users who access the internet daily, 53 percent (20.3 million) surfed on at least two screens in February, according ...

US viewers watch as much via mobile as on TV - CTA

Published 08 Mar 2017 18:02 CET | United States
The percentage of free or paid streaming video subscribers in the US (68%) passed the number of paid TV subscribers (67%) in ...

Finns watch 2 hours 52 minutes of TV per day in 2016

Published 07 Feb 2017 13:23 CET | Finland
Finns watched an average of 2 hours and 52 minutes of television per day in 2016, according to Finnpanel. YLE channels attracted ...

Nordic region ends 2016 with 3.8 mln SVoD households

Published 22 Dec 2016 12:35 CET | Sweden
Approximately 3.8 million Nordic households have at least one SVoD subscription as 2016 draws to a close, according to ...

UK OTT users watch content at home, also from mobiles - GfK

Published 14 Dec 2016 15:42 CET | United Kingdom
Despite high mobile phone penetration, 86 percent of OTT video content in the UK is still viewed at home, according to the latest ...

French spend nearly as much time online as watching TV

Published 30 Nov 2016 09:26 CET | France
A survey into the habits of French consumers has confirmed the increasing popularity of mobile applications and the growing ...

Mobile video viewing up 200 hours a year since 2012 - study

Published 03 Nov 2016 10:52 CET | World
The Ericsson ConsumerLab's annual study into global television viewing habits has revealed that average viewing times on mobile ...

Linear TV drops to 38% of daily video viewing

Published 28 Sep 2016 11:22 CET | Netherlands | Update: 28 Sep 2016 11:51 CET
The Dutch still spend 38 percent of their daily video viewing time on linear TV. The rest is divided across recorded, online and ...

Calendar   /   Industry Events

26 Oct Cabsat
26 Oct MWC Los Angeles
27 Oct Telefonica Deutschland Q3 2021
27 Oct Spotify Q3 2021
27 Oct Twilio Q3
27 Oct Netgear Q3
27 Oct Ooredoo Q3 2021
27 Oct Megacable Q3
27 Oct Vertiv Q3
27 Oct TIM Q3 2021
27 Oct Hrvatski Telekom Q3 2021
27 Oct Android Dev Summit
27 Oct Digital Utilities Europe 2021
28 Oct Swisscom Q3 2021
28 Oct Telenet Q3 2021
28 Oct Nokia Q3 2021
28 Oct Telenor Q3 2021
28 Oct CyrusOne Q3
28 Oct Telefonica Brasil Q3
28 Oct STMicroelectronics Q3
28 Oct Comcast Q3
28 Oct Rovio Q3 2021
28 Oct MTN Nigeria Q3 2021
28 Oct Millicom Q3 2021
28 Oct American Tower Corporation Q3
28 Oct HKBN FY results
28 Oct Amazon Q3
28 Oct Samsung Electronics Q3 2021
28 Oct CoreSite Q3 2021
28 Oct Airtel Africa Q3 2021
28 Oct Poly fiscal Q2
28 Oct Veon Q3 2021
28 Oct Apple fiscal Q3
28 Oct Cellnex Q3 2021
28 Oct Berec stakeholders forum
28 Oct Facebook Connect
::: More Calendar Items