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SVOD services used by 64% of US households

Monday 24 July 2017 | 13:00 CET | News
Approximately 64 percent of all US households have a subscription video on-demand (SVOD) service from Netflix, Amazon Prime, and/or Hulu, up from 47 percent in 2014, according to a consumer study from Leichtman Research. Among those who have a SVOD service, 51 percent have more than one of these services, up from 35 percent in 2014. Use of SVOD also increased in recent years. Daily, 29 percent of all adults stream an SVOD service, up from 16 percent in 2015. Younger adults are the most active streamers, with 51 percent of all ages 18-34 streaming an SVOD service daily, up from 33 percent in

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Categories: Broadcast & Satellite / Internet
Companies: Amazon / Hulu / Netflix
Countries: United States
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