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Swedish SVoD household penetration stagnates in Q4

Thursday 30 January 2020 | 13:03 CET | News
Swedish consultancy Mediavision said that in the fourth quarter of 2019, the average SVoD household in Sweden subscribed to 1.8 SVoD services. However, annual growth has stagnated for penetration of SVoD-services and daily reach of online viewing as well when compared with Q4 2018. People who already subscribe to a service do not hesitate to take up another, but the flow of new customers seem to have stalled, it said, concluding that there is no proof of streaming fatigue in Sweden yet.

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Categories: Internet
Countries: Sweden
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