Telcel is second most valuable Latin American brand

Wednesday 25 September 2013 | 11:09 CET | News
Mexican mobile operator Telcel, a unit of America Movil, is the second most valuable Latin American brand, with a "brand value" of USD 6.577 billion, according to the second annual BrandZ Top 50 Most Valuable Latin American Brands ranking announced today by BrandAnalytics, a Millward Brown Optimor company. Mexican beer brand Corona is the most valuable Latin American brand. Mobile operator Claro (also a member of America Movil group) was also included in the top 10 most valuable LatAm brands on the no. 8 position.

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Categories: Mobile & Wireless
Companies: America Movil / Claro / Telcel
Countries: Latin America
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