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Terra plans relaunch in March - report

Wednesday 15 January 2014 | 11:10 CET | News
Latin American internet portal Terra is planning a major editorial, visual and commercial relaunch in March, reports Meio e Mensagem, a Brazilian website. Internally called Novo Terra, the project has a global character, but will start in Brazil. The staff of Terra are conducting a road show to present the project to big advertising agencies. The official disclosure should happen at a big event, called Orbit, tentatively scheduled for February. Although the details of the changes have not yet been revealed, the portal said that a new advertising tool, Terra Target, is being tested. Under the

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Categories: Internet
Companies: Terra
Countries: Latin America
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