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Wireless

TIM CEO confirms forthcoming launch of low-cost MVNO brand

Monday 21 November 2016 | 09:55 CET | News
The chief executive of TIM (Telecom Italia) has confirmed reports that the operator is set to launch a low-cost MVNO brand to counter the imminent entry into the Italian mobile market of France's Iliad. "In the coming months we will launch a new mobile phone operator with a new brand," said Cattaneo at the sidelines of an event in Rome, according to Milano Finanza. The new operator will be targeted at "cost-conscious" customers, said the CEO, adding that it will be mostly run online with the backing of a few retail stores all over Italy.

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Categories: Mobile & Wireless
Companies: 3 Italia / Iliad / Telecom Italia / TIM / Wind
Countries: Italy
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