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Broadband

TPVision warned over using personal data for TV ads

Friday 27 January 2017 | 11:10 CET | News
The Dutch Data Protection Authority has warned TPVision about its plans to show personalised advertising on its smart TVs. The regulator noted the legal requirements on handling personal data. If the company wants to use customer TV viewing behaviour to design ads, it must first inform clearly customers on its plans and obtain their permission for using the personal data. TP Vision sells smart TVs under the Philips brand.

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Categories: Internet
Companies: Philips
Countries: Netherlands
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