0
Broadband

Two-thirds of Americans own an IoT connected device

Monday 19 December 2016 | 12:07 CET | News
Nearly two-thirds (62 percent) of American consumers own at least one Internet of Things connected device (connected car, connected/smart TV, fitness tracker, home control system or appliance, internet-enabled voice command, smart glasses, smart watch, VR headset, or wearable) and 65 percent of them say that they are willing to receive ads on IoT screens, according to a study by IAB. Sixty-two percent of them already report having seen an ad on an Internet of Things connected gadget. The study also shows that IoT owners are likely to be parents ages 18-34, with college educations and

Thank you for visiting Telecompaper

Sign up below to get access to the rest of this article and all the telecom news you need.

  • Register free and gain access to even more articles from Telecompaper. Register here
  • Subscribe and get unlimited access to Telecompaper’s full coverage, with a customised choice of news, commentary, research and alerts.

Subscriptions

Already registered?



Free Headlines in your E-mail

Every day we send out a free e-mail with the most important headlines of the last 24 hours.

Subscribe now

Categories: Internet / Mobile & Wireless
Countries: United States
::: add a comment
This article is part of dossier

IoT


Add comment

We welcome comments that add value to the discussion. We attempt to block comments that use offensive language or appear to be spam, and our editors frequently review the comments to ensure they are appropriate. If you see a comment that you believe is inappropriate to the discussion, you can bring it to our attention by using the report abuse links. As the comments are written and submitted by visitors of the Telecompaper website, they in no way represent the opinion of Telecompaper.


Related

Singtel, Ericsson demo connected device platform at MWC

Published 01 Mar 2017 11:04 CET | Asia
Singapore operator Singtel and Ericsson are showcasing their Assured+ Consumer Connected Device Solution (Assured+) at Mobile ...

Ford to add Wi-Fi hotspot to some 2018 US models

Published 09 Jan 2017 10:17 CET | United States
Ford will equip some of its 2018 Ford vehicles with a Wi-Fi hotspot beginning this fall. Powered by the AT&T 4G LTE network, the ...

AT&T to provide connectivity to smart glasses for blind

Published 05 Jan 2017 15:29 CET | United States
AT&T is providing wireless connectivity to a startup's smart glasses for blind people. The wearers are provided with pieces of ...

US internet ad revenues up 20% to USD 17.6 bln in Q3

Published 29 Dec 2016 08:03 CET | United States
U.S. advertisers invested USD 17.6 billion in digital advertising in the third quarter, according to a report released by IAB and ...

Installed connected TV devices to reach 238 mln by 2019

Published 19 Dec 2016 18:08 CET | World
A total of 238 million installed devices are expected to be connected to the internet and able to deliver apps to TVs by the end ...

VeriSolutions uses AT&T IoT in connected restaurant platform

Published 07 Dec 2016 13:45 CET | United States
VeriSolutions teamed up with AT&T to automate and help simplify compliance with food safety guidelines. VeriSolutions' platform ...

Asavie partners with IoT consultancy Merlin CSI

Published 24 Oct 2016 09:31 CET | United States
Irish enterprise mobility management and M2M connectivity specialist Asavie announced a partnership with IoT consultancy and ...

AT&T announces three new IoT connectivity deals

Published 06 Oct 2016 14:13 CET | United States
AT&T announced three new IoT connectivity deals, namely with Israeli-based technology company Dragontail Systems, Farmer's ...

Comcast launches enterprise IoT trial venture

Published 06 Oct 2016 11:28 CET | United States
Comcast announced machineQ, a new business trial venture focused on building business-to-business products and a platform for the ...

Taiwan, US to jointly develop 5G, IoT, ITS standards

Published 30 Sep 2016 12:25 CET | Taiwan
Taiwan Association of Information and Communication Standards (TAICS) and US-based Telecommunications Industry Association (TIA) ...

AT&T's IoT picked by Connect Arrow, Precision King

Published 08 Sep 2016 08:44 CET | United States
AT&T started providing internet of things (IoT) connectivity to two companies, namely technology products provider Arrow ...

Verizon to launch LTE Cat M1 by year-end, AT&T plans pilot

Published 01 Sep 2016 15:12 CET | United States
Verizon has announced plans to support LTE Cat M1 on its mobile network, the new standard for low-power IoT applications. Part of ...





Calendar   /   Industry Events

03 Aug RingCentral Q2 2020
03 Aug Harmonic Q2 2020
03 Aug SBA Communications Q2
03 Aug WoW! Q2 2020
03 Aug Liberty Global Q2 2020
03 Aug NTT Docomo fiscal Q1
03 Aug Cirrus Logic Q1
03 Aug Ceragon Networks Q2
04 Aug Arista Networks Q2 2020
04 Aug Softbank fiscal Q1
04 Aug TIM Q2 2020
04 Aug Inphi Q2 2020
04 Aug Otelco Q2 2020
04 Aug Allot Q2 2020
04 Aug Twilio Q2 2020
04 Aug Boingo Wireless Q2 2020
04 Aug NeoPhotonics Q2 2020
05 Aug Smith Micro Software Q2 2020
05 Aug Inseego Q2 2020
05 Aug Infinera Q2 2020
05 Aug Fitbit Q2 2020
05 Aug Roku Q2 2020
05 Aug Ribbon Communications Q2 2020
05 Aug Magyar Telekom Q2 2020
05 Aug Extreme Networks fiscal Q4
05 Aug Zynga Q2 2020
05 Aug Dasan Zhone Solutions Q2 2020
05 Aug Dialog Semiconductor Q2 2020
05 Aug CenturyLink Q2
05 Aug Samsung Galaxy Unpacked event
::: More Calendar Items