0
Wireless

UK MVNO iD launches first brand campaign

Monday 25 April 2016 | 14:42 CET | News
UK MVNO iD, owned by Carphone Warehouse, has launched its first brand campaign. This is a documentary-style content series called '#DOYOUROWNTHING'. The first four films of this digital only campaign premiere on Facebook from 25 April, followed by a sequence of films launched across a number of VICE's digital channels on 29 April, titled 'New Originals'. The brand activation celebrates individuality through a series of four films featuring US-based community group Fletcher Street Urban Riding Club. The brand campaign is launching ahead of iD's first anniversary in May and aims to engage and

Thank you for visiting Telecompaper

Sign up below to get access to the rest of this article and all the telecom news you need.

  • Register free and gain access to even more articles from Telecompaper. Register here
  • Subscribe and get unlimited access to Telecompaper’s full coverage, with a customised choice of news, commentary, research and alerts.

Subscriptions

Already registered?



Categories: Mobile & Wireless
Companies: Carphone Warehouse
Countries: United Kingdom
::: add a comment

Add comment

Please login or register to leave a comment.

We welcome comments that add value to the discussion. We attempt to block comments that use offensive language or appear to be spam, and our editors frequently review the comments to ensure they are appropriate. If you see a comment that you believe is inappropriate to the discussion, you can bring it to our attention by using the report abuse links. As the comments are written and submitted by visitors of the Telecompaper website, they in no way represent the opinion of Telecompaper.


Related

Carphone Warehouse to trial new concept stores

Published 01 Nov 2016 18:05 CET | United Kingdom
UK retailer Carphone Warehouse is to trial two new concept stores next month as part of a multi-million pound investment to ...

Dixons Carphone buys switching platform Simplifydigital

Published 21 Mar 2016 17:45 CET | United Kingdom
Electrical and telecoms retailer Dixons Carphone has agreed to acquire UK multi-channel switching platform Simplifydigital, which ...

Sprint, Dixons Carphone to expand retail tie-up

Published 29 Feb 2016 18:53 CET | United States
US wireless carrier Sprint and UK-based mobile and consumer electronics retailer Dixons Carphone have announced a deal to form a ...

Carphone, Vodafone UK accept Galaxy S7 pre-orders

Published 22 Feb 2016 21:29 CET | United Kingdom
Carphone Warehouse is accepting pre-orders for the new Samsung Galaxy S7 and Galaxy S7 Edge smartphones. The devices will be ...

Brits want smartphones to connect to other devices - survey

Published 18 Feb 2016 21:57 CET | United Kingdom
Most UK smartphone users (70%) want their handsets to integrate seamlessly with other technology, according to a survey by ...

iD offers Data Rollover free of charge for customers

Published 11 Feb 2016 17:26 CET | United Kingdom
Carphone Warehouse's 4G mobile network iD has launched a new Data Rollover feature, available to customers free of charge. ...

Dixons Carphone like-for-like sales up 5%

Published 26 Jan 2016 08:00 CET | United Kingdom
Dixons Carphone reported a strong finish to 2015, with like-for-like revenues up 5 percent year-on-year in the 10 weeks ended 9 ...

Carphone accepts pre-orders for Sony Xperia M5

Published 25 Jan 2016 15:05 CET | United Kingdom
Carphone Warehouse is accepting pre-orders for the new Sony Xperia M5, due to launch in the first week of February. It will be ...