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Verizon confirm takeover of Yahoo web assets for USD 4.8 bln

Monday 25 July 2016 | 13:22 CET | News
Verizon has confirmed a deal to acquire Yahoo!'s web activities for USD 4.83 billion in cash. The acquisition sees Verizon expand further in digital media, after its takeover AOL last year, investments in video content and launch of a mobile video service. Yahoo's web properties and digital advertising business will be merged with AOL; additional technology assets to be acquired by Verizon include the programmtic ad platform Brightroll, mobile apps analytics service Flurry, and Gemini, Yahoo's native and search advertising platform. Yahoo will hold on to its stakes in Alibaba and Yahoo Japan,

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Categories: Internet
Companies: Alibaba / AOL / Flurry / Verizon / Yahoo Japan / Yahoo!
Countries: World
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