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Wireless

Wind Tre revamps Wind brand with new ad campaign

Tuesday 8 May 2018 | 10:01 CET | News
Wind Tre, the Italian operator resulting from the merger of Vimpelcom's Wind and Hutchison's 3 Italia, has launched a major advertising campaign to promote its Wind brand. Under the slogan "Piu Vicini" ("Closer to you") the campaign aims to express the value of proximity to customers via a series of adverts created by the agency TBWA focusing on customer testimonials and voiced by presenter Rosario Fiorello. The campaign's technological partner is Huawei and the series of ads will run online as well as on the main Italian TV channels.

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Categories: Mobile & Wireless
Companies: Huawei / Wind Tre
Countries: Italy
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