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Yahoo Sports, NBA to bring sports entertainment to fans through VR

Friday 31 July 2020 | 12:01 CET | News
Yahoo Sports and the National Basketball Association (NBA) are joining forces to enhance the at-home fan experience with a multiyear relationship that will make Yahoo Sports an Official Marketing Partner of the league and RYOT a live virtual reality (VR) production partner during the NBA Restart in Orlando. The relationship will also allow Yahoo Sports to engage fans through fantasy and sports betting in unprecedented ways, including the right to create sports betting content and expanding Yahoo Sports' existing distribution of NBA League Pass, the league's premium live game subscription

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Categories: Broadcast & Satellite
Companies: ESPN / Oculus / Yahoo
Countries: United States
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