Ziggo, KPN spend over EUR 9 mln on business ads in H1

Wednesday 23 September 2015 | 10:26 CET | News
Ziggo spent the most on business advertising in the first half of 2015, according to research by Telecompaper. The cable operator spent EUR 4.8 million on above-the-line advertising for its fixed and mobile business services, followed by KPN with EUR 4.4 million. The figures cover gross spending and exclude internet advertising. The two market leaders were followed by Vodafone, with spending of EUR 1.3 million, while UPC spent in the last months before its merger with Ziggo in April just over EUR 870,000. Mobile-only player T-Mobile spent EUR 560,000, and Tele2 reached EUR 315,000 in

Thank you for visiting Telecompaper

Sign up below to get access to the rest of this article and all the telecom news you need.

  • Register free and gain access to even more articles from Telecompaper. Register here
  • Subscribe and get unlimited access to Telecompaper’s full coverage, with a customised choice of news, commentary, research and alerts.


Already registered?

Categories: General
Companies: KPN / Tele2 Netherlands / Telecompaper / T-Mobile Netherlands / UPC Netherlands / VodafoneZiggo / Ziggo
Countries: Netherlands
::: add a comment

Add comment

Please login or register to leave a comment.

We welcome comments that add value to the discussion. We attempt to block comments that use offensive language or appear to be spam, and our editors frequently review the comments to ensure they are appropriate. If you see a comment that you believe is inappropriate to the discussion, you can bring it to our attention by using the report abuse links. As the comments are written and submitted by visitors of the Telecompaper website, they in no way represent the opinion of Telecompaper.


Ziggo leads ad spend in business market

Published 17 May 2016 11:05 CET | Netherlands
Dutch business providers spent EUR 5 million on promotional marketing in the first five months of 2015. Ziggo was the top ...

Ziggo starts customer service desk for large businesses

Published 15 Jan 2016 10:22 CET | Netherlands
Dutch cable operator Ziggo said it's set up a new service desk for large business customers. They will have their own customer ...

Dutch mobile operators increase ad spend in Q2

Published 23 Sep 2015 16:46 CET | Netherlands
Dutch mobile operators spent more than EUR 54 million on above-the-line advertising in the second quarter, an increase of EUR 11 ...

Ziggo, KPN besteden ruim 9 mln aan zakelijke promoties in H1

Published 23 Sep 2015 09:25 CET | Netherlands
Ziggo heeft in de eerste helft van 2015 het meeste geld uitgegeven aan zakelijke promoties. De kabelaanbieder besteedde in de ...

Calendar   /   Industry Events

25 Oct Facebook Q3
25 Oct Dtac Q3 2021
25 Oct Calix Q3 2021
26 Oct F5 Networks fiscal Q4
26 Oct Twitter Q3 2021
26 Oct MediaTek Q3
26 Oct Microsoft fiscal Q1
26 Oct SK hynix Q3
26 Oct Orange group Q3 2021
26 Oct Siminn Q3 2021
26 Oct KPN Q3 2021
26 Oct NENT Q3 2021
26 Oct Juniper Networks Q3 2021
26 Oct Corning Q3
26 Oct TIM Brasil Q3 2021
26 Oct Alphabet Q3 2021
26 Oct Digital Realty Q3
26 Oct MWC Los Angeles
26 Oct Samsung Developer Conference
26 Oct Cabsat
26 Oct FCC meeting
27 Oct Vertiv Q3
27 Oct Netgear Q3
27 Oct Megacable Q3
27 Oct Twilio Q3
27 Oct Telefonica Deutschland Q3 2021
27 Oct TIM Q3 2021
27 Oct Spotify Q3 2021
27 Oct Android Dev Summit
27 Oct Digital Utilities Europe 2021
::: More Calendar Items