Android grabs 50% of global smartphone market in Q2

News Wireless Global 2 AUG 2011
Android grabs 50% of global smartphone market in Q2
The global smartphone market grew 73 percent year-on-year to over 107.7 million units shipped in the second quarter, according to a study by Canalys. Of the 56 countries included in the study, Android led in 35 of them and achieved a global market share of 48 percent. The APAC remained the largest regional market, with 39.8 million units shipping in the region, compared with 35.0 million in EMEA and 32.9 million in the Americas. Android has been the top platform by shipments since the fourth quarter of 2010, and was also the strongest growth driver this quarter, with Android-based smartphone shipments up 379 percent year-on-year to 51.9 million units. Growth was boosted by strong Android product performances from a number of vendors, including Samsung, HTC, LG, Motorola, Sony Ericsson, ZTE and Huawei. The report further indicates that there were particularly strong performances from Android devices in APAC countries, such as South Korea, where Android holds an 85 percent platform share, and Taiwan, where it has 71 percent. 


With shipments of 20.3 million iPhones and a market share of 19 percent, iOS overtook Nokia's Symbian platform during the quarter to take second place worldwide. Apple also became the world's leading individual smartphone vendor, stripping Nokia of its long-held leadership position. Samsung also moved ahead of Nokia, with its flagship Galaxy S II product performing well. Samsung was the largest Android device vendor and the number two vendor overall in the market with shipments of its own-branded devices at 17.0 million units. Its year-on-year growth of 421 percent was driven by significant growth of 355 percent in its bada smartphone shipments. Samsung also acts as an ODM for the Google Nexus S and T-Mobile Sidekick 4G, collectively estimated to have shipped 0.7 million units. Nokia still leads in the BRIC countries (Brazil, Russia, India and China). 


HTC achieved particular success in North America this quarter, climbing to a 21 percent share and consolidating its second place position, while Apple's North American share dropped from 31 percent in 2010 to 25 percent this quarter. RIM's market share in North America has slipped to 12 percent, down from 33 percent in the year-earlier period. However, RIM's global shipments grew 11 percent year-on-year, keeping it the number one vendor in Latin America with a 28 percent share.

Categories:

Mobile

Companies:

T-Mobile,  Apple,  Nokia,  Samsung,  Google,  HTC,  Huawei China,  ZTE Belgium,  Sony Ericsson,  Motorola

Regions:

Global

Tags:

Sales figures, IT - applications, Handsets, Market research

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