Apple becomes top smartphone vendor in Q4 - Gartner

Nieuws Mobiel Wereld 22 FEB 2021
Apple becomes top smartphone vendor in Q4 - Gartner
Apple sold the most smartphones in the fourth quarter, for the first time since the same quarter of 2016, according to the latest study from Gartner. For the full year, the company passed Huawei to take second place after Samsung. Smartphone sales fell in Q4, by 5.4 percent year-on-year to 384.6 million, For 2020, they decreased 12.5 percent to 1.347 billion. Declines in Q4 were tempered by the sale of more 5G smartphones and lower-to-mid-tier smartphones, even as people remained cautious about spending amid the coronavirus pandemic.

Apple tops Q4

Apple sales were boosted by the launch of its 5G iPhone 12 series, with double-digit growth in the quarter.  Apple sales rose to 79.9 million, with its market share lifting to 20.8 percent from 17.1 percent. Samsung came next, with sales and market share sliding to 62.1 million from 70.4 million, and to 16.2 percent from 17.3 percent, respectively. Xiaomi saw its market share advance to 11.3 percent form 8.0 percent, with sales up at 43.4 million from 32.4 million. Oppo came next, raising its market share and sales to 8.9 percent from 7.5 percent, and to 34.4 million from 30.4 million. Huawei rounded out the top five, with its market share falling to 8.9 percent from 14.3 percent and sales going lower to 34.3 million from 58.3 million.

Samsung remains at the helm for 2020

Samsung kept the top spot for the full year, though its market share slid to 18.8 percent from 19.2 percent and sales went lower to 253.0 million from 296.2 million. Apple followed, lifting sales and its share of the market to 199.8 million from 193.4 million and to 14.8 percent form 12.6 percent. Huawei’s market share went lower to 13.5 percent form 15.6 million, with sales off at 182.6 million from 240.6 million. Xiaomi advanced its share to 10.8 percent from 8.2 percent, with sales rising to 145.8 million from 126.0 million. Oppo’s market share also went up, to 8.3 percent form 7.7 percent, though sales slipped to 111.7 million from 118.7 million.

Categories:

Mobiel

Companies:

Apple,  Samsung,  Xiaomi,  Oppo,  Huawei

Regions:

Wereld

Tags:

Sales figures, Handsets, Market research

Related Articles

WERELD 16 AUG 2021

5G smartphones to make up half of all smartphone sales by 2025 - Juniper

5G smartphones will make up over half of all smartphone sales by 2025, according to the latest study from Juniper Research. Sales are expected to reach USD 337 billion by then, from 108 billion this year.

WERELD 7 JUN 2021

Smartphone sales lift 26% in Q1, led by Samsung - study

Smartphone sales grew 26 percent worldwide in the first quarter to 3780 million, as compared to the year before, according to the latest study from Gartner. The rise follows steep declines in 2020, and comes amid an improvement in consumer outlook following the global pandemic, plus sustained learning and working from home and pent-up demand from the year before. "However, one cannot ignore that the base for comparison is also lower in 2020, than it was in 2019. This explains the double-digit growth," the r

WERELD 29 APR 2021

Global smartphone shipments up 28% in Q1, Samsung regains market lead

The global smartphone market climbed 28.1 percent year on year to reach total shipments of 351.1 million units in the first quarter of 2021, according to preliminary data from Omdia. The result consolidates the smartphone market's recent recovery after it posted its first annual growth since Q3 2019 in the final quarter of 2020 but the researcher said 2021 is set to be a year of transition with Huawei's role continuing to change, LG exiting the market and a component shortage affecting sales.

WERELD 29 APR 2021

Apple raises dividend as sales growth accelerates to 54% in March quarter

Apple's sales growth accelerated to 54 percent in its fiscal second quarter to March, for a total USD 89.6 billion in revenues. The company's net profit more than doubled, to USD 23.6 billion from USD 11.4 billion a year ago, and Apple raised its quarterly dividend by 7 percent, to USD 0.22 per share.

VERENIGDE STATEN 26 APR 2021

Apple to boost US investment by 20%, build new campus in North Carolina

Apple announced plans to boost its US investment commitment by 20 percent to USD 430 billion over the next five years with a view to creating 20,000 new jobs across the country in fields such as silicon engineering, artificial intelligence and 5G technology. The figure includes a new USD 1 billion campus and engineering hub in North Carolina, which the company said will create at least 3,000 new jobs in machine learning, artificial intelligence, software engineering and other areas.

WERELD 16 APR 2021

Smartphone wholesale revenue growth to hit 13% this year, after 5% decline in 2020 - Strategy Analytics

Smartphone wholesale revenue growth will hit 13 percent this year, rebounding sharply from the 5 percent decline recorded in 2020 amid the coronavirus pandemic, according to the latest study from Strategy Analytics. The increase will be boosted by the global migration to 5G and by Apple. "We expect the ultra-premium segment, at USD 600 wholesale and above, to perform particularly well due to iPhone 12's super cycle, and to contribute to almost half of the overall wholesale revenues this year," Strategy Anal

WERELD 7 APR 2021

Global IT spending to reach USD 4.3 trillion in 2022 - Gartner

Global IT spending will grow by 8.4 percent year-on-year in 2021 to reach USD 4.3 trillion, according to the latest research from Gartner. Spending will grow a further 5.5 percent in 2022 to USD 4.3 trillion. Global IT spending reached USD 3.76 trillion in 2020, down 2.2 percent from 2019. 

WERELD 10 MAR 2021

Smartphone shipments continue recovery in Q1, driven by 5G, latest iPhones - IDC

Smartphone shipments will lift 13.9 percent year-on-year in the first quarter, after returning to growth in the fourth quarter of 2020, according to the latest study from IDC. The advance will be driven by continued recovery in demand and a supply-side push of 5G devices. For full-year 2021, shipments are seen up 5.5 percent, following a contraction in 2020 of almost 6 percent. The study noted an accelerated growth in online channels, climbing to a share of 27 percent in 2020 from 20 percent in 2019, as cha

RUSSISCHE FEDERATIE 19 FEB 2021

Russian smartphone market drops 20% in Q4 - IDC

The Russian smartphone market dropped 20 percent from the year before to 7.902 units in the fourth quarter, according to a study from IDC. The market volume totaled USD 2.247 billion when calculating in average retail rates, VAT excluded.

RUSSISCHE FEDERATIE 15 FEB 2021

Russia mobile phone imports fall 10% in 2020 - study

Mobile phone imports to Russia dropped by 10 percent year-on-year in 2020 to 43.3 million units, according to a study from GS Group. Imports sank 27 percent in the fourth quarter alone to 11.7 million units.

AUSTRALIË 10 FEB 2021

Australia mobile phone sales grow 3% to 4.5 mln units in H2

More than 4.5 million smartphones were sold in Australia in the second half of 2020, up 3 percent year-on-year, according to a report from Telsyte. The research also shows that this growth was mainly due to improved handset supplies, holiday season promotions and more competitively priced devices.

RUSSISCHE FEDERATIE 9 FEB 2021

Xiaomi increases smartphone market share in Russia - study

Russian smartphone market share of Xiaomi, in units, totaled 24 percent in the fourth quarter of 2020, reports Cnews.ru citing a study from Canalys. The company shipped by 11 percent more smartphones to the country in October-December year-on-year.

CHINA 4 FEB 2021

China smartphone market flat in Q4, 5G drives two-thirds of sales

Around 86.4 million smartphones were shipped in China in the fourth quarter of 2020. Smartphone shipments were flat year-on-year, as almost all of the top five vendors recorded a favorable growth, with the exception being Huawei, according to a report from IDC. The market still saw an 11.2 percent decline year-on-year with 325.7 million shipments in the twelve months of 2020.

WERELD 3 FEB 2021

5G smartphones to make up 35% of rebounding smartphone market in 2021 - Gartner

Smartphone sales will rise 11.4 percent to 1.540 billion units this year, with 5G smartphones making up 35 percent of the total, good for 539 million, according to the latest study from Gartner. 5G smartphone sales will get a boost from more 5G networks, and strong demand coming in mature markets and China, where the share will go as high as 59.5 percent by year-end. Demand in emerging countries will be driven by buyers looking for better devices, with 5G connectivity seen as an optional feature.

CHINA 1 FEB 2021

China smartphone market plunges 11% to 330 million units in 2020

Mainland China shipped 84 million smartphones in the fourth quarter of 2020, which represents a decline of 4 percent year-on-year. For the full year 2020, the Chinese smartphone market plunged 11 percent to 330 million units, according to a report from Canalys. The report also shows that the market recovery was stalled by the rapid deterioration of Huawei's performance as a result of US sanctions.

Just In

16:42

SLT-Mobitel launches 5G network in Sri Lanka

16:19

Dialog Axiata launches 5G network, connects 1.5 million subscribers

15:56

UK govt to ban AI-enabled nudification apps to protect women, girls

15:42

3 UK launches last-minute Christmas sale

Commentary

13:56

Video market set for slower growth ahead

11:38

Netflix buys Warner Bros to deepen content catalogue

11:11

KPN's mixed performance in Q3 raises questions for strategy day

15:26

Stock markets breaking records but what happened to Odido's IPO plans?

Background

01:04

The week in telecom: Wi-Fi bolt-ons take off to boost broadband growth, video market works on consolidation

01:39

The week in telecom: Netflix wins bidding for Warner Bros, Apple poaches new execs, Samsung debuts trifold

13:51

Proximus vs. Telenet: Proximus performs better in Q3 while Telenet uses up cash

14:16

Proximus Domestic still struggling with low margins

Complete profile

Before downloading the whitepaper, we would like to ask you to complete your profile with company and position. After confirming you will receive the white paper.