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General

Telenet takeover of De Vijver Media may mean more content-distribution mergers coming up

Thursday 8 March 2018 | 12:32 CET | Author: Tim Poulus | Market Commentary
Telenet has agreed to increase its stake in De Vijver Media from 50 to 100 percent, giving it control of the SBS Belgium commercial channels and production house Woestijnvis. At the same time it's forming a joint venture to set up an ad sales company with the publisher met Mediahuis, in order to promote cross-media advertising. Telenet is expanding in local content and the ad business, raising the question whether other companies in the Liberty Global portfolio will follow the example. 

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Categories: General
Companies: Amazon / Comcast / De Vijver Media / KPN / Liberty Global / Modern Times Group / Netflix / NPO / RTL / Talpa / TDC / Telenet / TMG / VodafoneZiggo / YouTube
Countries: Belgium / Netherlands
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