Alipay announced an initiative to support the long-term development of women’s football in China, committing CNY 1 billion over the next decade on a wide array of areas to make the sport more sustainable and accessible to girls and women across the nation. The initiative is funded primarily by the Alipay Foundation, a charitable organisation dedicated to promoting social inclusiveness. The Jack Ma Foundation and Joe Tsai Foundation (PRC) are also contributing.
The funds' use will be jointly managed by the Alipay Foundation, Jack Ma Foundation, Joe Tsai Foundation and the Chinese Football Association.
The initiative is an extension and expansion of Alipay’s two-year-long programme to support girls’ football in Qiongzhong Li and Miao Autonomous County, Hainan Province, where several girls are enrolled in national youth teams. It's also supported by Alipay’s mission to bring more equal opportunities to the world.
Separately, the Alipay Foundation also announced The Wind Rider Project, an initiative dedicated to supporting girls’ football in rural China.
