The Dutch digital TV market will grow to over 6 million subscribers in 2011, according to market researcher Telecompaper. In 2010, the market grew 15 percent to 5.44 million subscribers at year-end. In the fourth quarter alone, the market added a net 177,200 new digital TV subscribers, taking digital TV's share of the entire TV market to 67.8 percent. Overall, TV subscriptions in the Netherlands increased to 8.03 million at the end of 2010. Cable accounted for 55.3 percent of digital TV connections, followed by satellite with 17.3 percent (down 0.9%), terrestrial with 16.5 percent (down 0.6%) and IPTV with 9.1 percent, up 0.7 percent during the fourth quarter. FTTH had 1.8 percent of the digital TV market. Cable operator Ziggo was the largest digital TV provider with a market share of 33.2 percent at year-end. KPN came second with 22 percent of the market, followed by cable operator UPC with 16.4 percent and satellite TV provider CanalDigitaal with 15.1 percent.
