IDC estimates Samsung's shipments fell 0.6 percent year-on-year to 81.9 million, while its market share was largely stable at 24.5 percent. Apple's share dropped to 15.3 percent from 18.3 percent a year ago, as its shipments fell 16.3 percent year-on-year. Huawei took third place with 8.2 percent of the market, as its shipments jumped 58.4 percent year-on-year to 27.5 million.
The rest of the top five showed a surprise shift to the lesser-known Chinese brands Oppo and Vivo, which pushed out the previous fourth and fifth place players Lenovo and Xiaomi, respectively. Oppo had a 5.5 percent share of the global market with shipments of 18.5 million phones, and Vivo took 4.3 percent with 14.3 million units shipped. Oppo had the strongest growth of all smartphone makers, at 153.2 percent, driven by expansion of its distribution in China and into other Asian markets.
