The commercial launch of Iflix’s SVoD service across SSA is planned over the second and third quarter of 2017, and will make Iflix’s vast range of thousands of TV shows, movies and more, including many first run exclusives and award winning programs available to hundreds of millions of consumers across the region. In addition to having the best of Hollywood, Bollywood, Nollywood and other regional and local programming, the service will additionally offer an extensive collection of highly acclaimed African shows and movies with Iflix Africa planning to introduce exclusive African content series.
Having first launched its service in May 2015, Iflix quickly established its dominance in the Asian region, rolling out its world class service to eighteen markets across Asia and MENA in less than two years, acquiring over 5 million members over the period. Iflix Africa will capitalize on SSA’s large youth population, rapidly growing internet and smartphone penetration, and huge appetite for digital content and entertainment.
In March, Iflix announced the completion of a USD 90 million round of funding to support its international expansion. The round added new investors Liberty Global Group and Zain Group to the company’s formidable shareholder registry which also includes global heavyweights Sky, Catcha Group and Evolution Media.
