
Nordic Entertainment Group (NENT) has announced its acquisition of the exclusive media rights to show the 2021 and 2024 editions of the Copa America men's international football tournament in South America. It has also obtained the rights to air the South American FIFA World Cup 2022 qualifiers and Brazil and Argentina’s friendly matches between 2022 and 2024. All the matches will be shown live on NENT’s streaming service, Viaplay.
On 13 June, Brazil and Venezuela will kick off the 47th Copa America tournament, which will run for one month. Viewers in every Nordic country can stream all 28 matches from the 2021 Copa America live on Viaplay. The 2024 tournament will be available on Viaplay in the Nordic and Baltic regions and in Poland.
The South American FIFA World Cup 2022 qualifiers will be shown live on Viaplay in the Nordic and Baltic regions on twelve match days between June 2021 and March 2022. Brazil and Argentina’s friendly matches between 2022 and 2024 will be available on Viaplay in the Nordic and Baltic regions and in Poland. The agreement has been brokered by Pitch International.