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Wireless

SMS revenue forecast to grow until 2015

Tuesday 30 July 2013 | 08:33 CET | News
SMS is forecast to generate USD 15.3 million per hour for MNOs worldwide (USD 133.8 billion in aggregate), compared to USD 2.6 million per hour from OTT messaging services, mainly in the form of data usage charges, according to Portio Research, which argues that SMS still continues to deliver massive revenues despite the growing popularity of OTT messaging apps. Worldwide SMS revenue has increased every year since the early 1990s and is expected to be above 2010 levels until 2017. MNOs are gaining revenue from increased data usage instead.

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Categories: Mobile & Wireless
Countries: World
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