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Wireless

OTT messaging apps overtake SMS traffic - study

Monday 29 April 2013 | 12:27 CET | News
OTT messaging traffic has overtaken SMS traffic and will reach a volume twice that of SMS by the end of this year, according to a new report from Informa Telecoms & Media. The market researcher estimates that over-the-top messaging apps averaged 19.1 billion messages per day in 2012, versus an average 17.6 billion daily SMS. The OTT services are expected to grow to 41 billion messages per day by the end of this year, while SMS will reach an average 19.5 billion messaging. While there are still far more SMS users, at an estimated 3.5 billion in the world versus 586.3 million OTT messaging

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Categories: Mobile & Wireless
Countries: World
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