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Telefonica to roll out 'fourth platform' Aura at start of 2018

Monday 9 October 2017 | 14:09 CET | News
Telefonica is finalising plans to officially launch its Aura cognitive intelligence platform in an initial six countries at the start of 2018, reports Spanish business daily Cinco Dias, citing Aura director Irene Gomez. The so-called 'fourth platform' was unveiled at Mobile World Congress earlier this year, with Telefonica expressing the hope that it will form the basis for a new relationship model with costumers, allowing them to manage their digital experiences with the company and control the data generated. The six launch markets will be Spain, Germany, the UK, Brazil, Argentina and

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Categories: Internet
Companies: Telefonica
Countries: Spain / World
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