
Global pay-TV revenues are set to plummet by 11 percent to USD 183 billion by 2023 after reaching a peak of USD 205 billion in 2016, according to the latest study by Digital TV Research, covering 138 countries. The decline in revenues over the next 5 years will be due above all to more and more homes converting to bundles and will come in spite of an expected 9 percent rise in the number of pay-TV subscribers by 2023, said the report. In terms of regions, North American revenues will plunge by USD 22 billion between 2017 and 2023 from USD 103 billion to USD 81 billion, followed by Western Europe with a USD 2 billion loss to USD 27 billion, partly offset by a USD 3 billion increase in Asia Pacific to USD 38 billion.
Turning to platforms, the report predicts that satellite TV and digital cable TV revenues will continue to be similar, with the former falling from USD 83 billion in 2017 to USD 77 billion by 2023 while digital cable TV will account for USD 76 billion in 2023, down from USD 85 billion in 2023. The global pay-TV revenues of IPTV, meanwhile, are set to increase from USD 25 billion in 2017 to USD 27 billion in 2023, said the report.