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Viaplay comes to shake up Dutch streaming and sports markets

Wednesday 26 May 2021 | 17:15 CET | Author: Kamiel Albrecht | Market Commentary
Sweden-based NENT is coming with its Viaplay streaming service to shake up the streaming and sports rights markets in the Netherlands. NENT has struck a big blow by purchasing the live broadcast rights of Formula 1, the Bundesliga and PDC darts. For the Dutch market, this is comparable to the entrance of Fox (now ESPN) in 2013 when it purchased the live rights to the top Dutch football league Eredivisie. At the same time, Viaplay is causing commotion on the Dutch streaming market where Netflix, homegrown Videoland and Disney+ are currently on top.

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Categories: Broadcast & Satellite / Internet
Companies: Amazon / BT / Disney / Eir / ESPN / Eurosport / Hulu / NENT Group / Netflix / NLziet / NPO / Pathe / Viaplay / Videoland / VodafoneZiggo / Ziggo
Countries: Netherlands
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