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General

Covid crisis underlines need for more affordable broadband offers

Friday 14 May 2021 | 12:19 CET | Author: Corina Schultz | Market Commentary
Long before the Covid-19 crisis, the telecom industry was already talking about broadband as a commodity. With mature markets reaching a high penetration of internet users, broadband prices were stagnating and the only solution was to come up with new add-on services like media content, security or smart homes. The pandemic has shown we might not be at the commodity stage yet. The incredible importance of broadband to work, school, commerce and leisure activities means it's still possible to differentiate on quality and price. Even more important is the realisation there is still volume to

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Categories: General
Countries: Europe / North America
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