Telefonica Germany is unifying its brand and tariff portfolio and will henceforth focus on the O2 brand in the premium sector following the integration of E-Plus. Customers of Base and E-Plus will as a result gradually be transferred to O2 over the coming months. Terms and conditions will remain unchanged.
After the conversion to O2, all customers of both brands will retain the same services at the same price as under their former Base and E-Plus tariffs. Customers will in the future benefit from O2’s LTE network. The joint use of the network is planned to start by mid-year.
The conversion to O2 will be implemented gradually and is scheduled to be completed during the course of this year. All customers will be informed about the respective details in due time beforehand. In the course of the conversion the previous services of Base and E-Plus will be discontinued. The role of the Base online portal will remain unchanged. Starting now, new customers will receive special offers based on the O2 Blue tariffs.
Telefonica plans to continue using the Base brand online. A fundamental repositioning as a sole online brand is planned for a later time. Other brands are currently not affected by any changes.
